1. Invite & Onboarding
Receive an exclusive FWU invitation, align your brand vision, understand the process, and get assigned a dedicated team to guide your couture launch.
2. Couture Selection & Brand Setup
Select your couture theme and designs, finalize brand identity, pricing, and positioning, and build a strong foundation for your global fashion label.
3. Global Store Launch
Your couture brand goes live globally within minutes, with products, payments, logistics, and systems activated for seamless worldwide selling.
4. Sell, Own & Expand
Start selling internationally, retain full ownership of your brand, add new designs, expand markets, and grow revenue without inventory or operational stress.
5. Scale to a Global Couture Label
Scale from a startup label into a recognized global couture brand through expanded collections, international exposure, strategic growth, and long-term brand building.